Situation: Engaging a life coach
is a life altering investment in you. You will want to have goals to be
achieved through life coaching that will be very valuable and important
to you. You will want to know that your investment will generate the
full dividends you deserve. You will want to make sure all four of the
key conditions to successful life coaching are net to SUIT YOU. This
way you will almost be virtually assured of achieving your chosen
coachable goals. You will also want to know when you have achieved your Coachable Goals and when it is best to stop coaching.
The prices charged by life coaches are all over the map and can be
confusing and expensive if you are not careful. It can be difficult to
know what you are getting for the fees you pay. We understand that the
ICF reported last year that the AVERAGE coach charges $187.00 per hour
for coaching sessions. This is a very significant figure, when you
consider that the over 50% of ICF members at the time were first year
coaches, who were struggling to get any clients and were normally
willing to accept whatever fees they could get.
One of the most unfortunate practices of coaches is that they most
often do not publish their fees. When we were investigating coaches web
sites and the many coaching lists to find out what coaches charged, we
were amazed that over 85% of the coaches did not publish their fees.
Even today, you will see that at least 75% of the coaches do not
publish a fee schedule. We found that personal contact with the coach
was needed to discover their prices, and even this process became
confusing.
Some coaches charge by the hour, some charge by the session, some
charge by the month, some charge by the contract that you must sign
(normally from three to twelve months in length), some charge by the
coaching package, and some charge by whatever they can get.
We have also found that far too many coaches have multiple coaching fee
schedules. They appear to have one price list for corporate or business
clients that is very high, and another lower set of prices for
individuals. This appears to be one reason they do not publish their
prices, so they can determine whether a client is corporate or business
clients who would get the higher fees, or whether they are individual
clients who would get the lower fees.
Coaches also breakdown their fees based upon whether they offer
telephone coaching or face-to-face coaching. Face-to-face coaching,
where the coach does the traveling will include travel costs and
charges for their travel time. Travel time and costs can vary
considerably by coach and location.
Many life coaches require you to sign contracts committing you to from
three (3) months to a year’s worth of life coaching before you get
started. If fact, most of the celebrity coaching programs, if not all,
require that their clients sign long term contracts to protect the
program. Many of the coaching certification programs (including the
ICF’s) instruct their coaches to require that their clients sign long
term contracts to protect the coaches.
In reality, you will not want to let the coaching fees be the driving
force behind your choice of coaches. The fees you pay for life coaching
will almost certainly pale in comparison to the true value of what you
will accomplish through life coaching. However, that does not mean you
want to enter coaching without having settled the fees.
Here are three basic premises we feel would be key for you to follow with regards to coaching fees.
1. You will want to know what the fees will be up front, before you start.
2. You will want to be comfortable with the fees you pay, especially
when you compare the fees to what you will accomplish from life
coaching.
3. You will not want to pay one cent for coaching if the estimated
total coaching costs to accomplish your coachable goals will create a
financial strain on you. In other words, do not enter coaching if you
cannot afford to pay the cost of the full coaching process. Please do
not enter coaching with the thought that coaching will help you earn
enough additional money to pay for more coaching. It is true that a
vast number of coaching clients increase their incomes due to coaching
(many very significantly), but the focus of life coaching is not on
getting more money, and not on meeting an artificial budgeting schedule.
TCC Solutions:
Over 96% of TCC’s one thousand clients in the past four and a half
years have achieved, at least, their initial coachable goals, BECAUSE
TCC makes sure all four of the key conditions to successful life
coaching are met before you start coaching, AND because TCC personally
monitors your entire TCC coaching experience to be sure you DO achieve
your Coachable Goals. TCC provides your own Insurance Policy to
actually reap the wonders from life coaching you deserve.
TCC Pricing Structure Protection
TCC created a pricing structure
that provides you a clear understanding of what you receive beforehand,
involves NO CONTRACTS, NO LONG TERM COMMITMENTS, and includes more than
just life coaching sessions. You will also receive unlimited e-mail
support and the opportunity to have short between session calls with
your chosen ideal TCC Member Life Coach at no additional charge. In
addition, TCC regulates the fees of Member Coaches and requires them to
bundle their sessions into cycles that provide you group discounts with
no mark up or selling fees added. In fact, TCC Member Coaches regularly
further discount their fees through TCC only because they know that you
will be their ideal client, if connected through TCC.
1.Call TCC at 800-887-7214 or 239-415-1777 and speak to a TCC Advocate who will provide you the special pricing.
In fact, TCC’s pricing is from 16% to 47% BELOW the average life
coaching fees charged by all life coaches as reported by the ICF of
$187.00 per life coaching session. Coupled with the $300 total fee for
the Initial Coaching Period where you receive a minimum of six (6)
coaching sessions, TCC’s fee structure is even a greater bargain.
2. You are a client of TCC and TCC provides you the umbrella protection
to make sure you do achieve your coachable goals. You can contact your
TCC Advocate at anytime during the entire process to discuss the
coaching process, have your Advocate talk to your TCC Member Coach on
your behalf, OR change coaches at anytime. And your TCC Member Coach
knows it.
3. Read about TCC’s complete pricing structure and what you get so you can compare TCC’s pricing with others.
4. Attend the next free teleclass entitled “Is Being Coached Right for Me?”
Other Solutions
This is a tough one. We recommend that you follow the three coach
pricing keys shown above when you contact any life coaches. Take a look
at the web sites and information provided by the coaches you
investigated in Hurdle Number Three to get a clear picture of the
expected coaching fees from each coach or coaching program.
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Hurdle Number Four: How do you reap the full benefits from life coaching to get the best value for your investment?
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